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How Website Builder Software Can
Boost Your Online Presence

Whether you run a business or are a freelancer, a website is a must-have. It
showcases your work, products or services to your customers or clients and helps
establish credibility in a competitive market. In fact, a recent study found that 56%
of consumers won’t consider a business or service provider without a website.

However, building a website from scratch can be time-consuming and expensive,
especially for small businesses or individuals. Fortunately, there are website builder
tools that can help reduce the cost and time required to create your website.

Free website builder tools provide a number of benefits that make them attractive
to both individuals and businesses. They can save you money and time, as well as
provide essential features like SEO optimization, mobile-friendly design, and more.
In addition, many of these tools offer plugins and extensions that can enhance your
site’s functionality.

The most popular website builder tools on the market include Wix, WordPress,
Weebly, and Strikingly. They are easy to use and provide a wide variety of templates
to choose from. In addition, they all allow you to customize your site’s layout, color
scheme, and fonts. Many of these tools also feature drag-and-drop functionality,
which makes it simple to create a professional-looking website without any prior
coding experience.

With the increasing popularity of mobile devices, it is crucial that your website is
responsive and works seamlessly across all platforms. Fortunately, most website
builder software includes responsive designs that automatically adapt to fit any
screen size. This means that your customers can easily browse your site on their
desktop computers, tablets, or smartphones.

Another important factor to consider when choosing a website builder is its ability to
optimize for speed. A slow-loading site can negatively impact customer experience
and search engine rankings, so it’s vital to ensure your website loads quickly.
Website builder tools can often help improve your site’s speed by providing a
content delivery network (CDN) that caches your content and delivers it to users at a
faster rate.

In conclusion, website builder software can help you save time and money by
allowing you to create your own professional-looking website with minimal effort.
They also provide a range of customization options to allow you to create a unique
website that will set you apart from your competitors. By using a website builder,
you can focus on running your business or generating leads while still having an
online presence.

Want to learn more? Click here to take LOCALiQ’s free Online Presence Grader. It’ll
assess your current online presence and give you recommendations for improving it.
*This article was originally published in the May 2016 edition of Digital Marketing
Magazine. To see the original version, click here.

Digital Marketing Magazine is the go-to source for digital marketers, providing the
latest news and analysis on everything digital marketing. We bring the top industry
leaders together to share their insights and advice on how you can better promote
your business online.

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